The project revolves around Reggie Fender, a young man who has kept an optimistic look on life even after experiencing a number of personal struggles. His take on life eventually catches on with others -- and all of a sudden he finds himself preaching his own religion. . . .
"I have no interest in taking potshots at organized religion in any form," [writer and executive producer Chuck] Tatham said. "My interest is in personal beliefs, whatever gets you through the night. There is a fairly significant number of people looking for ways to survive emotionally and philosophically."
"I've been toying with this idea of contemporary society's search for something to believe in, and the idea that sometimes less conventional avenues can provide what our souls are starved for."